678 USA is a company striving for excellence in all aspects of the restaurant business. Through research and practice we serve great tasting food to our customers and treat our franchisees with trust and sincerity. We attain only the best ingredients by simplifying logistics and distribution structure through intensive market research. Holding fast to our core values, we show our vibrant energy and passion in our quality, service, marketing and various trainings.

Through our hard work and love from our customers, the 678 brand have grown to be one of the most respected and well-recognized Korean restaurant company in the US; we will make every effort to retain this trust and love from our customers. Our dream is share the flavors of Korean cuisines to the world and help people experience the culture embedded within our food.